Blog Post

Several Ways to Reduce Cost of Running An Online Store

Several Ways to Reduce Cost of Running An Online Store

Online store allows selling products or services over the internet using digital payment methods. The cost of running an online store is normally lower than ordinary store, there are some ways to lower the operating cost.

Use instant e-commerce website. Professional web design doesn't have to be expensive, well-designed websites can be affordable. The big part of cost to build an ecommerce website is labor fee, try to minimize this amount. The solution is ready-to-use website and templates, there are different options on the market. Kiwiguru instant website comes with powerful features, professional themes and marketing tools, it is ready to use, no programming required. It saves money and time.

Reduce inventory cost, use dropship and light bulk wholesale. One of the advantages of establishing an online store is that you can ask your suppliers to ship products directly to your customers, so-called drop-ship. You don't have to spend money on renting warehouses, keeping inventory and packaging, and the profit margins can be big because of less middle men.

Reduce marketing cost by digital marketing. There are different effective marketing methods which is cheap or free. For example, write blogs on your website and publish to social medias,  establish pages on social media platforms, offer digital coupons, SEO, and advertise, etc. Check website stats and analyze them carefully to ensure that your marketing activities are effective, review it regularly to improve the marketing results. 

Reducing the cost is important, especially for startup and small business. By using the skills above, a small business can still have big room on the internet.